
Hue helps brands embed authentic UGC videos on your website to give customers confidence to add to cart. Did you know that 88%+ of customers seek videos of people trying products (i.e. social proof)…

Hue helps brands embed authentic UGC videos on your website to give customers confidence to add to cart. Did you know that 88%+ of customers seek videos of people trying products (i.e. social proof)…
What they do: AI-powered shoppable UGC video platform for e-commerce
Founded: 2021
HQ: Boston, Massachusetts, USA
Recent funding: $4.5M Seed (Oct 22, 2024)
Team size (reported): 32 employees
Improving e-commerce conversion and revenue through authentic user-generated video content and shoppable on-site experiences.
2021
Software Development
$4.5M
Seed round with participation from multiple institutional and angel investors
“Underscore VC; Fika Ventures; Phoenix Investment Club; Courtyard Ventures; The MBA Fund; Heirloom Fund; Glasswing Ventures”
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Hue (poweredbyhue.com) is a fast-growing, venture-backed B2B SaaS e-commerce startup on a mission to help all shoppers feel represented in their online shopping journey, and was listed by Business Insider as one of 43 Startups to Bet Your Career On in 2025. Hue's technology embeds authentic video reviews on brands' DTC shopping websites, leveraging a community of 2000+ diverse micro content creators to generate UGC. Hue has significant wins with 100+ brands and retailers including Footlocker, Tatcha, REVOLVE, Andie Swim, and more.
Hue was founded in 2021 by Harvard MBA classmates Janvi Shah (previously PM at Google), Nicole Clay (previously Director of Marketing at L'Oreal, USA), and Sylvan Guo (previously Growth & Analytics at Tubi/Fox and Airbnb), who all experienced the pain point of struggling to find products that suit their skin tone and body type when shopping online. They went on to raise over $4 million in venture capital funding from Fika Ventures, Underscore VC, Sequoia Scouts, and more. They have been recognized as Forbes 30 Under 30, Inc FemaleFounders 200, Tory Burch Fellows, Google for Startups Accelerator, Entreprenista Career Pivot of the Year, and ELLE Future of Beauty.
About The Role We’re hiring a Technical Marketing Intern ( who can start immediately )who is excited about the technical side of marketing — systems, tools, workflows, data, and experimentation — and enjoys applying that thinking to creative execution.
This role is for someone who is curious about how marketing actually works under the hood: how leads flow through systems, how campaigns are operationalized, how tooling connects, and how execution turns strategy into results.
You’ll work directly with Hue’s CMO in a lightweight agile sprint model, owning real projects that impact pipeline, events, and go-to-market execution. This is a hands-on, high-ownership internship where you’ll see the results of your work quickly.
How You’ll Work
You’ll be expected to manage your time well, prioritize tasks, and ask for clarification early when priorities are unclear.
What You’ll Work On Technical Marketing & Systems
Event Marketing
Events are one of Hue’s most important growth channels. You’ll help own the operational execution , including:
Content & Asset Creation
Website & Product Marketing Support
Tools You’ll Learn You’ll gain hands-on experience with modern marketing tools including:
You don’t need prior experience with every tool — but you must be excited to learn them, experiment, and figure things out independently.
What Success Looks Like
Who This Is a Great Fit For You Are
You Work Well With The CMO If You
What We’re Looking For
Internship Details
EEO Statement Here at Hue, we strongly believe in the importance of inclusivity and are committed to promoting diversity, equity, and inclusion in the workplace. As a company founded on the principle of inclusivity by three women of color, Hue is proud to be an equal employment opportunity employer. We welcome and employ people regardless of their race, ethnicity, gender identity, sexual orientation, age, religion, marital status, disability, medical history, or other non-merit characteristics. Join us and help us build a company that thrives on authenticity and empowering each other.
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