
Mindsmith is an AI-powered authoring tool designed to streamline the eLearning creation process. It leverages generative AI to transform documents into engaging, instructionally sound eLearning content in a fraction of the usual time. The platform supports real-time collaboration, customization to brand standards, and offers various content formats like quizzes, branching scenarios, accordions, and flashcards. Content can be shared via SCORM, xAPI, or links, with advanced analytics and reporting capabilities planned. Mindsmith aims to make eLearning more engaging, accessible, intelligent, tailored, and community-driven, empowering instructional designers and organizations to create better learning experiences faster.

Mindsmith is an AI-powered authoring tool designed to streamline the eLearning creation process. It leverages generative AI to transform documents into engaging, instructionally sound eLearning content in a fraction of the usual time. The platform supports real-time collaboration, customization to brand standards, and offers various content formats like quizzes, branching scenarios, accordions, and flashcards. Content can be shared via SCORM, xAPI, or links, with advanced analytics and reporting capabilities planned. Mindsmith aims to make eLearning more engaging, accessible, intelligent, tailored, and community-driven, empowering instructional designers and organizations to create better learning experiences faster.
Product: Generative-AI authoring platform for rapid eLearning creation
Founded / HQ: Founded 2022–2023; based in Orem/Provo, Utah
Founders / Leadership: Co‑founders: Ethan Webb and Zachary (Zack) Allen
Funding: Seed round ~ $4.1M (latest disclosed July 23, 2025); total disclosed funding ~$4.14M
Team size: Around 9 employees (reported)
| Company |
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eLearning authoring and instructional design workflow automation
2023
Software Development
Prior/pre-seed activity noted with Kickstart as an investor
4100000
Seed round reported at ~$4.1M with participation from WndrCo, Grix Venture Capital, and others
“Investor participation includes NEXT Frontier Capital (lead), WndrCo, Grix Venture Capital, Kickstart, Aaron Skonnard, Karl Sun, SaaS Ventures, and WndrCo”
Company Description
Mindsmith is an innovative eLearning authoring tool that leverages generative AI to transform the course development process. By significantly reducing the time required to create eLearning content, from hundreds of hours to just minutes, Mindsmith empowers educators, organizations, and learners to achieve their goals efficiently. Our mission is to modernize eLearning, fostering creativity and accessibility in education. Based on cutting-edge technology, Mindsmith provides a seamless and powerful platform for educational content creation.
Role Description
This is a full-time on-site role as a Senior Frontend Engineer at Mindsmith, located in Herriman, UT. You will collaborate with cross-functional teams to design, build, and optimize user-facing features using modern frontend technologies. Your responsibilities will include translating design wireframes into high-quality code, ensuring responsive design and performance, and working closely with back-end developers for seamless integration. You will also contribute to maintaining and enhancing existing features, while identifying opportunities to improve user experiences. As a senior team member, you will participate in mentoring junior engineers and shaping best practices for the frontend team.
Qualifications