
We are the fitness company born from gaming. And we’re on a mission to make more people, more active, more often.

We are the fitness company born from gaming. And we’re on a mission to make more people, more active, more often.
What they do: Subscription-based multiplayer fitness platform for indoor cycling and running
Founded: 2014
Headquarters: Long Beach, California
Total disclosed funding: Approximately $614.55M (reported ~$620M in coverage)
Notable investor: KKR (led $450M minority investment in 2020)
| Company |
|---|
Indoor fitness engagement and training for cyclists and runners
2014
Technology, Information and Internet
$27 million
$120 million
$450 million
Minority investment; new investors included Permira, Zone 5 Ventures, Amazon Alexa Fund; existing backers participated or noted
“KKR led a $450M minority investment in 2020; other investors include Permira, Zone 5 Ventures (Specialized), Amazon Alexa Fund, True, Highland Europe, Novator, Causeway Media”