
Formance provides an open-source, modular financial infrastructure that lets engineering teams build and operate complex money flows and financial applications. The platform exposes core…

Formance provides an open-source, modular financial infrastructure that lets engineering teams build and operate complex money flows and financial applications. The platform exposes core…
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📍 SoHo, New York, NY
Why this role matters Formance is a $21M Series A company backed by PayPal Ventures and top-tier investors, building the financial backend that powers the next generation of fintechs, banks, and digital platforms. Already partnering with Coinbase, Fireblocks, and leading financial platforms across the US and Europe.
We opened our New York office almost a year ago to accelerate our expansion into the US market. We closed Q1 strong. We have the product, the customers, and the momentum. What we need now is someone who can walk into a room with a CTO or a VP engineering, understand their problem in 20 minutes, and make them feel like Formance is the only logical answer.
This isn't a role for someone who follows a script. It's for someone who genuinely enjoys the challenge of selling something technical to people who know their stuff.
What You'll Actually Do
What We're Looking For
Must-haves:
4+ years in B2B tech sales, with experience selling into fintech, payments, banking, or crypto. You've closed complex deals with technical buyers — not just managed accounts.
US market experience: you understand how enterprise and mid-market deals move here — procurement cycles, legal constraints, stakeholder dynamics.
Comfort in an early-stage environment where the playbook is still being written, resources are focused, and your judgment matters more than your ability to follow a process.
What will set you apart:
Package $150K base
About Formance We're building the infrastructure layer for modern money movement — open-source at the core, with a growing suite of financial backend modules used by platforms operating at global scale.
Technical docs