
YouGov is an international data and analytics group. We don’t just collect data, we connect data.

YouGov is an international data and analytics group. We don’t just collect data, we connect data.
What they do: Global market research and data analytics group built around a proprietary online panel and product suite (BrandIndex, Profiles, Audience Data, Realtime, etc.)
Founded: London, May 2000
Key capability: Integrates attitudinal survey data with behavioral purchase data (via acquisition of Consumer Panel Services / YouGov CPS)
Scale: Proprietary online panel spanning 70+ markets; employee count ~4,561
Market research, audience measurement, brand tracking, and consumer behaviour analytics.
2000
Market Research & Data Analytics
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