Luffy AI is the foundation AI company at the forefront of the Physical AI revolution.
Every motor, every drive, every system that moves, heats or reacts has run on control algorithms invented before the microchip. A hundred years of industry built on logic that was never designed to learn, never designed to adapt, and never designed to improve.
We're changing that.
Spun out of the UK Atomic Energy Authority and based at Culham Campus in Oxford, we are a team of physicists, engineers and AI researchers working on the intelligence that will run the next hundred years - in every factory, every vehicle, every robot, every machine that does something real.
Where industrial processes gain agency.
Where every machine becomes intelligent.
Where AI meets the Physical World.
The role
Our technology reaches the world through two routes. Through partnerships with the industrial automation companies that build machines deployed across global industry. And through the semiconductor companies whose chips sit at the heart of those systems - and increasingly, at the heart of automotive, robotics and consumer electronics too.
This role sits at the centre of both.
You'll be the first point of contact for inbound commercial interest - qualifying leads, understanding where they fit, and making sure the right things happen next. Working closely with marketing, you'll also drive outbound activity - identifying target accounts and stakeholders and building campaigns.
Beyond the top of funnel, you'll support the Luffy AI’s partner relationships day to day, working alongside the EVP Commercial to keep those conversations progressing.
This is a multi-faceted role. The common thread is commercial rigour - knowing what a good opportunity looks like, nurturing it over time with discipline. These are long, important relationships with serious organisations. Patience, consistency and judgement matter as much as energy.
Your responsibilities
You will be a good fit if you
Exceptional candidates will also have
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Experience in semiconductors, industrial automation, or embedded systems markets.
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Familiarity with channel or ecosystem partnership models - co-sell, demo licensing, joint development.
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Working knowledge of structured sales qualification methodologies such as MEDDIC or BANT
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A second European language, particularly German
We welcome applicants with non-traditional career paths or equivalent experience. We’re committed to building a diverse and inclusive workplace and encourage applications from people of all backgrounds, regardless of race, gender, disability, religion, sexual orientation, or age.
We don’t expect candidates to meet every requirement listed — if you’re excited about the role and think you could be a good fit, we’d love to hear from you.
We also recognise that people have different responsibilities and circumstances. We’re open to discussing flexible working arrangements, including around caring responsibilities, to help make the role work for you.
What we offer
Competitive base salary plus bonus and equity. Abingdon / remote hybrid at Culham Campus. You'll work directly with the EVP GTM & Commercial from day one, with real visibility across the full commercial operation.
Location
Abingdon / remote hybrid.
Office-based two days per week at our Culham Campus - proximity to the engineering team and marketing is part of what makes this role work.
Travel may be required for industry events and partner meetings.
