
BI Group helps businesses use AI to reduce environmental impact while growing. It offers analytics, AI, data visualization, and warehousing as a SaaS, consulting, and services platform centered on Responsible AI, ethics, governance, and sustainability. Core tech includes AI and responsible AI frameworks to support decarbonization, waste reduction, and circular economy initiatives. The company targets businesses seeking AI-driven sustainability solutions and policy compliance to scale responsible AI adoption.

BI Group helps businesses use AI to reduce environmental impact while growing. It offers analytics, AI, data visualization, and warehousing as a SaaS, consulting, and services platform centered on Responsible AI, ethics, governance, and sustainability. Core tech includes AI and responsible AI frameworks to support decarbonization, waste reduction, and circular economy initiatives. The company targets businesses seeking AI-driven sustainability solutions and policy compliance to scale responsible AI adoption.
Job Title: Marketing Manager
Location: Dubai, UAE
Department: Marketing
Reports To: Head of Marketing
Employment Type: Full-Time
Experience Level: Mid-Level (3+ years UAE experience)
The Marketing Manager will be responsible for executing the company’s marketing strategy across BIG Estate Properties’ development and brokerage businesses, with a strong focus on lead generation, brand visibility, and sales support.
This is a hands-on operational role managing day-to-day marketing activities and coordinating an in-house team consisting of:
The role requires a practical marketer who can execute campaigns, manage creatives, analyze performance, and work closely with Sales to achieve measurable results.
Key Responsibilities
1. Marketing Execution & Planning
Execute marketing plans in line with the overall marketing strategy and business objectives.
Manage marketing activities for:
Ensure a high SQL (Sales Qualified Lead) ratio while delivering sufficient lead volume from:
Apply strong understanding of the Dubai real estate market, buyer behavior, and targeting.
Create and adapt high-conversion scripts and concepts for paid video advertising.
Translate sales targets into actionable marketing campaigns and lead-generation initiatives.
Monitor and manage allocated marketing budgets efficiently.
2. Team Coordination & Daily Management
Coordinate and manage the daily work of:
Assign tasks, align timelines, and ensure delivery quality.
Monitor KPIs, deadlines, and campaign performance.
Ensure smooth collaboration within the marketing team.
3. Content & Brand Execution
Ensure all marketing content aligns with brand guidelines and positioning.
Review and approve:
Maintain consistent visual and messaging standards suitable for premium real estate.
Support content planning calendars and campaign schedules.
4. Digital Marketing & Lead Generation
Execute and oversee digital marketing activities across:
Work closely with the Performance Marketing Manager to:
Ensure leads are properly tracked, qualified, and transferred to Sales teams.
5. Sales Support & Collaboration
Work closely with the Head of Sales and sales teams to:
6. Reporting & Optimization
7. External Vendors & Support
Requirements
Education & Professional Background
Experience
Technical Skills & Knowledge
Key Competencies
Job Types: Full-time, Permanent
Pay: AED12,000.00 - AED18,000.00 per month