What the job involves

• As companies shift more of their revenue strategy toward in-person interactions, we’re creating a new role inside Vendelux that reflects the future of go-to-market: the IRL Engineer
• This role is dedicated to engineering the highest-impact in-person interactions possible — for our internal teams, our customers, and our partners
• The IRL Engineer will design the systems, playbooks, and programs that maximize face-to-face time across events, field activations, owned experiences, and business travel
• If the GTM Engineer empowers teams with AI, the IRL Engineer uses AI to empower teams with human connection — the ultimate lever in modern GTM
• We are hiring our first IRL Engineer to set the standard for innovation, measurement, and ROI around every in-person moment Vendelux creates
• This role reports directly to our Head of Marketing
• Build and execute Vendelux’s strategy for in-person interactions across owned events, third-party conferences, field activations, and community experience
• Use the Vendelux platform to identify the highest-ROI opportunities for customer and prospect engagements
• Collaborate with team members across departments while also leveraging AI Agents to create IRL connections at scale
• Generate sales pipeline and deepen customer/partner relationships through high-quality in-person interactions
• Ensure every event (owned or sponsored) is optimized for maximum meetings with prospects, customers, partners, and talent
• Own sponsorship negotiations, event budgets, and ROI reporting
• Run owned experiences such as meetups, customer dinners, micro-events, and executive gatherings
• Coordinate all pre- and post-event logistics, coordinate AI Agent & human outreach, and build agentic follow-up systems
• Collaborate closely with sales, marketing, product, and leadership to align IRL strategy with business goals
• Create scalable processes and measurement frameworks that operationalize relationship-building
• Represent Vendelux externally as a thought leader in IRL marketing excellence and the future of event marketing
• Collaborate with engineering and product to build AI Agents that operationalize IRL Engineering tasks and IRL marketing jobs to be done

Benefits

• Regular Retreats: We regularly meet up in beautiful locations around the world to discuss all things Vendelux
• Recharge Weeks: The company shuts downs two times a year so everyone can recharge without work piling up