Laurel is on a mission to return time. As the leading AI Time platform for professional services firms, we’re transforming how organizations capture, analyze, and optimize their most valuable resource: time. Our proprietary machine learning technology automates work time capture and connects time data to business outcomes, enabling firms to increase profitability, improve client delivery, and make data-driven strategic decisions. We serve many of the world's largest accounting and law firms, including EY, Aprio, Crowell & Moring, and Frost Brown Todd, and process over 1 billion work activities annually that have never been collected and aggregated before Laurel’s AI Time platform.

Our team comprises top talent in AI, product development, and engineering—innovative, humble, and forward-thinking professionals committed to redefining productivity in the knowledge economy. We're building solutions that empower workers to deliver twice the value in half the time, giving people more time to be creative and impactful. If you're passionate about transforming how people work and building a lasting company that explores the essence of time itself, we'd love to meet you.

About the role:

We're looking for a GTM Systems Analyst to own the day-to-day administration, configuration, and optimization of our go-to-market tech stack. You'll be the hands-on admin for Salesforce and the connective tissue across our wider tool ecosystem—making sure data flows clean, integrations work reliably, and our teams have the infrastructure they need to execute.

This role sits inside the RevOps team and partners closely with the RevOps and AI Operations teams to execute on our systems roadmap. The right person is energized by getting systems right and loves solving technical problems. They want to take real ownership of the data and tools our GTM teams depend on every day. The foundation they build will enable Laurel to build an AI intelligence and automations directly in our GTM motion. If you get genuine satisfaction from seeing a workflow automate perfectly or a dashboard finally telling the truth, this is your role.

What you will do:

• Help lay the data foundation (clean records, consistent field hygiene, reliable integrations) that will power Laurel's AI intelligence layer across the GTM org.

You will be a great fit if you have:

We're looking for a strong, hands-on systems admin who can hit the ground running and take real ownership of the tools our GTM team depends on every day. You're energized by building in a fast-moving environment, comfortable with ambiguity, and you move fast without sacrificing quality.

• 2-5 years of hands-on Salesforce admin experience in a B2B SaaS or high-growth tech environment. You've owned a Salesforce instance—not just worked in one.
• AI fluency in practice, not in theory: You use AI tools daily to write faster, debug smarter, and work through problems.

Low ego, high ownership: You care deeply about the team depending on your systems and you take that seriously.

Why join Laurel:

• To date, we've secured significant funding from renowned venture capitalists (Google Ventures, IVP, Anthos, Upfront Ventures), as well as notable individuals like Marc Benioff, Gokul Rajaram, Kevin Weil, and Alexis Ohanian
• A smart, fun, collaborative, and inclusive team
• Great employee benefits, including equity and 401K
• Bi-annual, in-person company off-sites, in unique locations, to grow and share time with the team
• An opportunity to perform at your best while growing, making a meaningful impact on the company's trajectory, and embodying our core values: understanding your "why," dancing in the rain, being your whole self, and sanctifying time

We encourage diverse perspectives and rigorous thinkers who aren't afraid to challenge the status quo. Laurel is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. We are not able to support visa sponsorship or relocation assistance.

If you think you'd be a good fit for this role, we encourage you to apply, even if you don’t perfectly match all the bullet points in the job description. At Laurel, we strive to create an inclusive culture that encourages people from all walks of life to bring their unique, diverse perspectives to work. Every day, we aim to build an environment that empowers us all to do the best work of our careers, and we can't wait to show you what we have to offer!

Compensation Range: $120K - $170K