We are looking for an experienced
GTM, B2B Sales, and Growth Specialist
who has previously built and executed proven playbooks for early-stage tech or AI companies. As a part-time consultant, you will work closely with the founder to establish scalable sales, marketing, and partnership processes that help us grow internationally.
This role is ideal for a
senior operator
who has done this before — someone who understands what a Seed-stage company needs to reach
Series A-level scale, global revenue, and predictable pipelines
, but wants the flexibility of part-time work or consulting.
Key Responsibilities
1. GTM Strategy Creation & Alignment
- Review existing sales, marketing, and partnership activities of the company.
- Create a structured
Go-To-Market (GTM) strategy
aligned with our business model, product capabilities, and international growth goals.
- Identify high-potential markets, customer segments, channel partners, and expansion routes.
- Define positioning, messaging, and value propositions tailored for global prospects.
2. Set Up Scalable Sales & Marketing Processes
- Build an end-to-end
product marketing and business development pipeline
, including:
- Prospect data collection & automation tools
- CRM setup or clean-up
- Lead scoring, segmentation, and qualification frameworks
- Automated email sequences
- LinkedIn outreach campaigns
- Dashboarding and reporting mechanisms
- Establish SOPs for inbound and outbound sales workflows.
3. Partnership Ecosystem Activation
- Evaluate and strengthen the existing partnership network across regions (Middle East, Europe, APAC, etc.).
- Create a
partner enablement kit
including product pitches, one-pagers, demo workflows, co-marketing templates, etc.
- Set up a repeatable process for managing partner-generated leads.
4. Founder Enablement & Internal Capability Building
- Train the internal team on modern B2B sales and marketing tools (HubSpot, Apollo, LinkedIn Sales Navigator, outreach automation tools, etc.).
- Serve as a strategic advisor to the founder on scaling, pricing, ICP refinement, and competitive positioning.
- Create a 90-day and 180-day execution roadmap.
Required Experience
- 5–12 years of experience in
B2B SaaS, AI, Enterprise Tech, Infrastructure Tech
, or related GTM roles.
- Proven experience
setting up GTM from scratch
for an early-stage startup (Seed → Series A).
- Strong understanding of outbound sales, PLG (optional), partner-led sales, and international B2B selling.
- Experience creating automated pipelines, campaign flows, and CRM-driven processes.
- Ability to translate strategy into execution with minimal supervision.
- Prior experience in
global markets
(Middle East, Europe, US, SE Asia) is a strong advantage.
Preferred Qualifications
- Experience with AI, DeepTech, InfraTech, or GovTech products.
- Hands-on expertise with tools like HubSpot, Apollo, Lemlist, Mailchimp, ClickUp/Notion, Sales Navigator, etc.
- Ability to create product marketing collateral (playbooks, case studies, pitch decks).
- Strong communication and stakeholder management skills.
Engagement Model
- Part-time / Consultant role
- 10–20 hours per week (flexible)
- Hybrid/remote work supported
- Competitive consulting fee based on experience
Why Join Us?
- Work directly with the founder of a rapidly growing AI startup with global traction.
- High-impact role: you will directly shape how the company scales internationally.
- Flexible engagement with potential to convert to a long-term advisory role or full-time leadership position.