
Indica Labs is a global leader in AI-powered digital pathology, offering a suite of software and services to revolutionize quantitative evaluation and management of whole slide images. Their flagship…

Indica Labs is a global leader in AI-powered digital pathology, offering a suite of software and services to revolutionize quantitative evaluation and management of whole slide images. Their flagship…
Founded: 2011
Headquarters: Albuquerque/Corrales, New Mexico
Core product: HALO family (digital pathology image analysis and management)
Regulatory status: Some products FDA-cleared / CE‑IVD marked
Recent disclosed funding: Grant from New Mexico Economic Development Department (Jun 3, 2022)
Digital pathology image analysis, AI-driven quantitative pathology, and image management for research and clinical diagnostics.
2011
Biotechnology
Single disclosed grant round per available records
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Director of Marketing / VP of Marketing
Classification: FLSA Exempt
Reports To: CEO
Special Note to Applicants: Candidates who apply for this position will be considered for both Director and VP titles. The title for the selected candidate will be determined during the interview process and will be based on education, experience, and qualifications for the role.
Summary
This position is responsible for managing the marketing team, creating and implementing a marketing plan to facilitate the completion of marketing initiatives that promote Indica Labs’ software products and services, and maintaining inter-departmental relationships to ensure marketing and all messaging is aligned with other departments and the overall company mission.
Duties and Responsibilities
Minimum Qualifications
Preferred Qualifications
Knowledge, Skills, and Abilities
Location
This position is based at our headquarters in Albuquerque, New Mexico and supports remote, hybrid, and in office working arrangements. Remote/Hybrid employees may be required to attend regular in-office meetings
Working Conditions and Physical Effort
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Manages and coordinates the marketing team responsible for creative design, branding, event management, scientific and medical writing, social media and customer engagement in order to facilitate the completion of digital, print and event marketing initiatives in a timely manner.
Works with Indica Executives, design team, and product management teams to assure consistency in the branding, positioning, and messaging relating to the company and its products and services
Works with stakeholders (internal marketing, applications, pharma services, professional services and product management teams, as well as external partners, including resellers and co-marketing partners) to agree on annual marketing initiatives and meets regularly to review progress towards completion of initiatives.
Responsible for execution of marketing launches (products and services)
Creates an annual marketing plan based on input from stakeholders and creates a calendar to organize initiatives in the plan.
Manages Asana boards outlining marketing initiatives to ensure transparency throughout the organization and timely production of marketing collateral, events, etc.
Edits, proofreads, and ensures accuracy of customer-facing content; ensures messaging and branding follow established guidelines, and has final sign off responsibility for all content produced by marketing
Attends scientific conferences and other meetings to manage marketing events (where appropriate), make presentations, present posters and/or to assist with exhibitions as required.
Creates and maintains relationships with leading publications and organizations for the purpose of public relations and raising company profile within the industry.
Collaborates with sales operations to ensure sales and marketing workflows and processes are aligned
Manages customer engagement and inside sales operations and initiatives
Responsible for the appropriate accessing and handling of electronic Protected Health Information (PHI) as outlined by policy and the Health Insurance Portability and Accountability Act (HIPAA)
This job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice