Digital Marketing Specialist (1–2 Years Experience):

• Networking & Lead Generation: Identify and attend industry events. Represent the company, collect business cards, and build relationships. Enrich CRM data using third-party tools.
• SEO & Keywords: Optimize website content, conduct keyword research, and improve organic search rankings.
• Email Marketing: Create and send newsletters with market updates (e.g., HKMA OR deadline), based on verified user list from third parties.
• Social Media & Content: Schedule posts, create short-form content (LinkedIn articles, event recaps), and leverage our invited media appearances to engage clients.
• Database Management: Keep CRM clean and up-to-date—remove duplicates, verify contacts, and maintain data accuracy.
• Product Demos: Conduct the first-cut product demonstrations for potential clients as needed.
• Lead Nurturing: Follow up with contacts via email or social media to maintain engagement and move leads through the sales pipeline.

Position Overview:

We are seeking a proactive and creative Digital Marketing Specialist to join us. This position offers a unique opportunity to gain hands-on experience in brand development, lead generation, and client engagement strategies while working in a dynamic and collaborative environment.

Key Responsibilities:

· Assist in developing and executing marketing campaigns across digital and offline channels.

· Support the creation of promotional materials, presentations, and social media content.

· Conduct market research and competitor analysis to identify trends and opportunities.

· Help manage CRM systems and track sales leads and client interactions.

· Participate in outreach efforts to potential clients, partners, and investors.

· Collaborate with internal teams to align marketing efforts with business goals.

· Analyze campaign performance and prepare reports with actionable insights.

Qualifications:

· Pursuing a degree in Marketing, Business, Communications, or a related field.

· Strong written and verbal communication skills.

· Familiarity with digital marketing tools (e.g., Canva, HubSpot, Google Analytics, LinkedIn Ads).

· Creative mindset with attention to detail and design.

· Ability to work independently and as part of a team.

· Enthusiasm for startups, fintech, and AI innovation.

Job Types: Full-time, Part-time

Pay: From $25,000.00 per month

Work Location: In person