Key Responsibilities

• Plan, launch, and manage paid sales campaigns for Unibit’s AI products and Unibit Games on Google Ads and Facebook (Meta) Ads platforms.
• Collaborate with the product and content teams to craft compelling ad copy, creative, and landing pages optimized for conversions.
• Define key performance indicators (KPIs) and track campaign metrics such as leads, click-through rates, conversion rates, and ROI.
• Conduct A/B testing and audience segmentation to maximize ad performance and reach the right customers.
• Monitor and analyze ad spends, ensuring efficient budget allocation for the highest possible sales impact.
• Provide actionable data insights, regularly reporting on campaign results and recommending improvements.
• Research and implement the latest digital marketing trends, AI-powered advertising tools, and best practices to stay ahead of the competition.
• Work closely with the sales team to qualify and nurture inbound leads.
• Assist with the automation of campaign processes using AI tools wherever possible.

About Company: Unibit is a game development and publishing company. Coming together is a beginning, staying together is progress, and working together is a success.