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Job Summary:

Whatnot is the largest livestream shopping platform in North America and Europe, redefining e-commerce through community and entertainment. They are seeking a Data Scientist for Growth Marketing to analyze marketing performance, develop forecasting tools, and present insights to leadership.

Responsibilities:

• Design, analyze, and interpret experiments to optimize marketing performance across channels (paid media, lifecycle marketing, influencer partnerships, etc.)

• Build and maintain attribution models to better understand customer journeys and channel impact.

• Develop forecasting and optimization tools to allocate budget efficiently and predict campaign performance.

• Partner with marketing, product, and engineering teams to create data-driven strategies for audience segmentation and personalized messaging.

• Establish scalable measurement frameworks for new marketing channels and campaigns.

• Present actionable insights and recommendations to executive leadership in a clear, compelling narrative.

Qualifications:

Required:

• 4+ years of experience in data science, analytics, or applied statistics, ideally in a marketing, growth, or advertising context.

• Advanced proficiency in SQL and Python (or R) for data manipulation, modeling, and analysis.

• Experience with marketing measurement techniques (e.g. MMM, incrementality testing, causal inference).

• Strong understanding of digital marketing ecosystems, including paid social, search, display, email, and affiliate channels.

• Proven ability to design and analyze A/B and multivariate experiments.

• Excellent communication skills, with the ability to translate complex analyses into clear, business-focused recommendations.

• Bachelor’s or Master’s degree in a quantitative field (e.g., Statistics, Economics, Computer Science, Mathematics, Engineering) or equivalent experience.

Company:

Whatnot is a livestream shopping platform for buying and selling products. Founded in 2019, headquartered in San Francisco, California, USA, team size 501-1000 employees, currently Late Stage. Whatnot has a track record of offering H1B sponsorships.