Role Description

This is role for a Chief Marketing Officer (Automation, Growth strategy for FX/CFD financial brokerage) based in one of our offices in : Israel ( Herzlia), Sofia, Cyprus , Malta, Dubai . The role is hybrid, allowing a combination of in-office presence and remote work. We are looking for a high-potential mid-senior marketing leader — in a strong performance-driven company — to help build and scale this new unit from the ground up . This is a hands-on, execution-driven role with senior level management responsibilities.

Key Responsibilities

  • Build and scale a new marketing unit focused on automation and funnel performance.

  • Design, optimize, and continuously improve end-to-end user onboarding funnels

  • Drive micro-conversion improvements across all touchpoints (landing pages, onboarding flows, CRM communications, product interactions)

  • Develop and execute automated marketing campaigns (email, push, lifecycle, retargeting)

  • Collaborate closely with product, data, and tech teams to improve conversion and retention

  • Run A/B tests and experimentation frameworks to drive continuous optimization

  • Analyze funnel performance and implement data-driven improvements

  • Support the CMO in defining and executing the overall growth strategy

  • Build processes, frameworks, and potentially a team within the new unit

Requirements

  • Strong experience in performance marketing / growth / lifecycle marketing

  • Currently in a senior marketing role (Senior Growth Manager / Head of Performance / Growth Lead)

  • Deep understanding of funnels, onboarding, and conversion optimization

  • Hands-on experience with AI powered marketing automation tools and CRM systems

  • Strong analytical and data-driven mindset

  • Proven experience with experimentation (A/B testing, CRO frameworks)

  • Background in fintech, trading, SaaS, or high-performance digital products is a strong advantage

  • English — B2+/C1

Ideal Candidate Profile

  • Ambitious, high-energy, and execution-focused

  • Ready to support multiple verticals of the organization’s business at the group level.

  • Comfortable building from 0 → 1

  • Strong mix of strategy and hands-on execution

• Deep understanding of user behavior and conversion psychology

What the Hiring Company Offers

  • Opportunity to build a new marketing unit from scratch

  • Direct exposure to C-level leadership and strategic decisions

  • High-impact role with clear career growth trajectory

  • Fast-paced, entrepreneurial environment

• • Competitive compensation with performance-based upside