About This Role The Associate Director, Payer & Channel Marketing (PCM) is accountable for planning and executing payer and reimbursement marketing activities to support brand objectives for several future launches in nephrology. In this role, the individual serves as a critical liaison aligning brand strategy to market access and reimbursement priorities, with the ultimate goal of optimizing patient access to therapy

WhatYou'llDo

• Drive market access launch strategy and development of payer and reimbursement marketing initiatives for a therapy intended to treat
• Ensure alignment and coordination of Market Access & Reimbursement strategies across both commercial and government payers with US Brand/commercial partners
• Establish value narrative and execute multichannel campaign to deliver; liaise with Global Value & Access / HEOR teams and US Brand teams to build messaging tailored to various stakeholders, including government and private payers, health plans, and PBMs.
• Collaborate with National/Regional/Trade Account teams and field reimbursement teams to understand field needs; design and execute impactful tactics and programs.
• Develop strategies and frameworks for access and reimbursement engagement with KOLs, providers, and other key contacts within our provider customer base.
• Develop and deliverappropriatepre-and post-launch payer and channel resources(e.g.DSA, PIE,Economic/BOI Considerations, BIM, PVPand pull-through resources)
• Own the regulatory and legal approval (Promotional Review Committee/PRC) of all payer and reimbursement marketing tactics.
• Manage our vendor agency of record to ensure fulfillment and execution of projects and tactics within budget.
• Lead the annual brand planning process for access and reimbursement activities related to ALS.
• Partner closely withBusiness Insights & Analytics,HCPMarketing,Patient Marketing,andNephrologyFranchiseleadership tomonitortheprogress of the various initiatives and adjustexecution planappropriately

Who You Are You are a strategic thinker who loves working collaboratively across the business to design and execute solutions to complex business challenges. You are an engagingcommunicator who can craft a strong story and deliver it in a compelling way.You are adept at influencing without direct authority.

Required Skills

• BA,BSor equivalentrequired, MBA or other graduate degree preferred
• 7+ years of pharmaceutical, biopharma industryexperience,includingdirect responsibility for marketingactivities, ideally for payers

Preferred Skills

• Previousnephrology payer and channel marketing experience

Job Level: Management

Additional Information The base compensation range for this role is: $164,000.00-$226,000.00

Base salary offered is determined through an analytical approach utilizing a combination of factors including, but not limited to, relevant skills & experience, job location, and internal equity.

Regular employees are eligible to receive both short term and long-term incentives, including cash bonus and equity incentive opportunities, designed to reward recent achievements and recognize your future potential based on individual, business unit and company performance.

Benefits In addition to compensation, Biogen offers a full and highly competitive range of benefits designed to support our employees' and their families physical, financial, emotional, and social well-being ; including, but not limited to:

• Medical, Dental, Vision, & Life insurances
• Fitness & Wellness programs including a fitness reimbursement
• Short- and Long-Term Disability insurance
• A minimum of 15 days of paid vacation and an additional end-of-year shutdown time off (Dec 26-Dec 31)
• Up to 12 company paid holidays + 3 paid days off for Personal Significance
• 80 hours of sick time per calendar year

Why Biogen? We are a global team with a commitment to excellence, and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives.

At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired.Read onto learn more about our DE&I efforts.

All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, marital status, race, color, national origin, ancestry, ethnicity, religion, age, veteran status, disability, genetic information or any other basis protected by federal, state or local law. Biogen is an E-Verify Employer in the United States.

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