Key Responsibilities:

• Develop and implement robust digital marketing strategies to generate high-quality leads for IT services
• Manage and optimize multi-channel campaigns, including SEO, Google Ads, LinkedIn Ads, email marketing, and social media platforms
• Oversee the end-to-end lead generation funnel, including landing page optimization, campaign execution, and lead nurturing
• Lead and drive content marketing initiatives, including blogs, case studies, website content, and social media content
• Strengthen and manage the company’s LinkedIn presence and overall social media profiles, including leadership branding and audience engagement
• Plan and execute effective Social Media Optimization (SMO) strategies to enhance reach, engagement, and follower growth
• Collaborate closely with the sales team to improve lead quality and conversion rates
• Communicate effectively with internal stakeholders and manage client interactions when required
• Monitor, analyze, and report campaign performance using tools such as Google Analytics (GA4), Google Search Console, and Google Tag Manager (GTM)
• Conduct market research and competitor analysis to identify trends and growth opportunities in international markets
• Manage and optimize marketing automation tools and CRM platforms
• Coordinate with design, content, and development teams to ensure seamless execution of campaigns
• Lead, mentor, and manage a team, ensuring timely delivery, accountability, and high performance

Pay: ₹14,353.91 - ₹58,667.81 per month

Work Location: In person