What You’ll Own

• Own and execute the enterprise ABM strategy across Tier 1, 2, and 3 accounts, working closely with Enterprise Sales, AWS Alliance, Partnerships, and Customer Success.
• Follow a data-driven, intent-led approach – maintain a clean Target Account List, map buying committees, monitor intent signals, and prioritize “surging” accounts for 14-day ABM sprints.
• Execute a multi-channel outreach engine – orchestrate personalized emails, LinkedIn and display ads, executive outreach, events, and occasional direct mail to surround key accounts.
• Design 1:1 plays for Tier 1 accounts – weekly value-add emails to key stakeholders, custom landing pages/deal rooms, and account-specific content for CIO/CTO/CISO, product owners, and procurement.
• Support the deal team with dedicated customer deal rooms – create and maintain digital microsites that house case studies, ROI models, security docs, and demo recordings for Stage 2+ deals.
• Run “digital air cover” for active opportunities – increase and tune ads when Sales is in cycle so that champions, CFOs, and blockers are constantly seeing Lyzr.
• Coordinate SDR handoffs and follow-through – define engagement thresholds, flag “Sales Ready” accounts in the CRM, and shift content from awareness to validation as SDRs and AEs engage.
• Grow existing accounts with Customer Success – design expansion campaigns that target new departments and geographies within current customers to drive NRR.
• Support AWS and SI partner motions – build co-branded assets, joint value propositions, and account-level campaigns with AWS and key system integrators.
• Measure what matters – report on ABM’s impact on pipeline, win-rates, deal velocity, and expansion; continuously experiment and optimize based on revenue influence, not vanity metrics.

What Makes You a Great Fit

• 5+ years in B2B SaaS/enterprise marketing, with 2+ years running ABM for complex, multi-stakeholder deals.
• Proven success executing 1:1 and 1:few ABM programs for high-value accounts (six- or seven-figure deals).
• Strong command of CRM and marketing automation/ABM tools (Salesforce/HubSpot, Marketo, 6sense, Demandbase, ZoomInfo, or similar).
• Comfortable building and acting on intent and engagement scoring to prioritize accounts and design sprints.
• Excellent storyteller and copywriter for email, LinkedIn, and landing pages targeting senior executives.
• Highly collaborative: you enjoy working side-by-side with Sales, SDRs, Alliances, and CS and are comfortable being in deal reviews and forecast calls.

Nice to have

• Experience in AI, data platforms, cloud infrastructure, or dev-tool ecosystems.
• Experience running joint campaigns with AWS, Azure, GCP, or global SIs .

What Success Looks Like (6–12 Months In)

• Tier 1 accounts have clear buying-committee maps, multi-threaded engagement, and active deal rooms.
• ABM programs are visibly improving pipeline quality, deal velocity, and expansion in our key verticals.
• Sales, AWS Alliance, and CS teams see you as the go-to strategic partner for their top accounts.