
Zenapse is a SaaS platform that leverages AI and emotional intelligence to enhance marketing and customer experiences. Their core offering, the Large Emotion Model (LEM), provides deep psychographic insights into consumer motivations, enabling goal-based conversion optimization and dynamically optimized customer experiences. Zenapse aims to increase customer acquisition, engagement, and retention, helping businesses improve revenue and decrease costs. The platform is designed for easy deployment, integration, and use, with fast results delivered through comprehensive reporting and predictive AI/ML. Key products include the ZenImpact Optimization Studio, powered by their zencore psychographic model, and zenvision AI for targeted recommendations.

Zenapse is a SaaS platform that leverages AI and emotional intelligence to enhance marketing and customer experiences. Their core offering, the Large Emotion Model (LEM), provides deep psychographic insights into consumer motivations, enabling goal-based conversion optimization and dynamically optimized customer experiences. Zenapse aims to increase customer acquisition, engagement, and retention, helping businesses improve revenue and decrease costs. The platform is designed for easy deployment, integration, and use, with fast results delivered through comprehensive reporting and predictive AI/ML. Key products include the ZenImpact Optimization Studio, powered by their zencore psychographic model, and zenvision AI for targeted recommendations.
What they do: AI SaaS for emotionally intelligent marketing and customer experience using a proprietary Large Emotion Model (LEM)
Founded / HQ: 2021; Westport, Connecticut, United States
Team size: ~20 employees
Recent funding: $8.0M seed (announced Mar 20, 2024)
Marketing optimization, customer experience (CX), conversion and retention through psychographic and emotionally intelligent personalization.
2021
AI SaaS; marketing technology / customer experience
8000000.00 USD
Investors in the round include Naples Technology Ventures (lead), Broad Street Angels, Ben Franklin Technology Partners, and BaseCamp Ventures.
“Seed led by a dedicated venture investor (Naples Technology Ventures) with participation from angel and regional fund investors”