
Zelf AI helps brands turn social video into actionable insights. It operates an AI-powered insights platform that analyzes TikTok, YouTube, and Instagram data. The system provides real-time sentiment, emerging trends, and drivers of audience action to inform product, marketing, and operations. Category: B2B SaaS analytics for marketing, product, and operations teams. The service scales to large brands and enterprises seeking data-driven decision making.

Zelf AI helps brands turn social video into actionable insights. It operates an AI-powered insights platform that analyzes TikTok, YouTube, and Instagram data. The system provides real-time sentiment, emerging trends, and drivers of audience action to inform product, marketing, and operations. Category: B2B SaaS analytics for marketing, product, and operations teams. The service scales to large brands and enterprises seeking data-driven decision making.
Product: AI platform that extracts real-time consumer insights from short-form social video (TikTok, YouTube, Instagram Reels)
Founding: Founded in 2021 (based in New York, NY)
Funding: Pre-Seed / total disclosed funding 3350000 USD
Leadership: CEO & co‑founder Pepijn van Kesteren
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B2B SaaS analytics for marketing, product, and operations teams focused on social video intelligence
2021
Data and Analytics
3350000 USD