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Zally provides a behavioral AI platform that helps products understand and adapt to real user actions. It captures signals from interactions like moves, taps, scrolls, and swipes to build behavioral…

Zally provides a behavioral AI platform that helps products understand and adapt to real user actions. It captures signals from interactions like moves, taps, scrolls, and swipes to build behavioral…
What they do: Behavioral AI platform that captures interaction signals (moves, taps, scrolls, swipes) to build real-time behavioral profiles and scores
Founded: 2022
Headquarters / registration: Manchester, UK (Zally Limited, registered in England & Wales)
Founder / CEO: Patrick Smith
Industry: Data and Analytics
Real-time behavioral understanding for authentication, decisioning, personalization and adaptive user experience.
2022
Data and Analytics
£1,000,000
Reported by third-party profile (Dealroom) as ~£1M angel investment
£2,800,000
Reported by third-party profile (Dealroom) as a £2.8M bridge round
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