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Wunderkind is a global performance marketing solution powered by AI, data, and identity that helps brands acquire and retain customers via owned channels at unprecedented scale. They identify 3-6x…

Wunderkind is a global performance marketing solution powered by AI, data, and identity that helps brands acquire and retain customers via owned channels at unprecedented scale. They identify 3-6x…
What they do: AI-driven performance marketing and identity platform that converts anonymous web traffic into personalized cross-channel marketing (email, SMS, ads).
Founded / HQ: Founded 2010; headquartered in New York City.
Scale claims: Claims an identity network of 9+ billion device profiles and 2+ trillion digital events annually.
Revenue impact: Can drive up to 25% of total digital revenue for some clients.
Recent funding: $76M Series C led by Neuberger Berman (announced Mar 2, 2023), total disclosed funding ≈ $151.85M.
Declining effectiveness of traditional digital marketing channels and the need to identify and monetize anonymous web visitors at scale.
2010
Performance marketing / MarTech
$76,000,000
Announced round that brought total disclosed funding to roughly $151.9M.
“Backed by venture investors including Battery Ventures, Primary Venture Partners, Cross Creek Advisors, Contour Venture Partners, Neuberger Berman, and Disruptive Ventures.”
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