
We’re a collective of thinkers and doers, reimaging a world where clothes are kept in play and fashion works for everyone. We use technology and innovation to inspire style and shape the future of feel good circular fashion. Join us: https://whering.co.uk/careers

We’re a collective of thinkers and doers, reimaging a world where clothes are kept in play and fashion works for everyone. We use technology and innovation to inspire style and shape the future of feel good circular fashion. Join us: https://whering.co.uk/careers
Product: Mobile digital wardrobe and social styling app for digitising, organising and planning outfits
Founder & HQ: Founded in London in 2020 by Bianca Rangecroft (Founder & CEO)
Mission: Encourage circular fashion — 'buy less, wear more' — by helping users maximise their existing wardrobe
Tech: Image processing (background removal), machine-learning styling recommendations, Chrome extension
Funding / Stage: Third-party profiles list Pre-Seed rounds (dates shown); amounts and lead investors not publicly shown in provided evidence
Fashion technology focused on wardrobe digitisation, personalised styling/recommendation and circular/conscious consumption.
2020
Retail Apparel and Fashion
Pre-Seed round date shown on third-party profile; amount and lead investor not available in provided evidence.
Pre-Seed round date shown on third-party profile; amount and lead investor not available in provided evidence.
“Third-party investor profiles list Whering as a recent deal for Aglaé Ventures, Tony Xu and Benchstrength; specific investor commitments and amounts were not visible in the provided evidence.”
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