
Wewell is a personalized cosmetics marketplace that utilizes a science-based approach to match products with consumers' unique skin profiles. The platform offers a comprehensive analysis of cosmetic ingredients, ensuring that users can make informed decisions about their beauty products. With over 250,000 app users and 450,000 monthly product searches, Wewell is rapidly growing in the Czech market, aiming to expand its reach. The company differentiates itself by providing detailed ingredient insights and a tailored shopping experience, positioning itself as a leader in mindful beauty shopping.

Wewell is a personalized cosmetics marketplace that utilizes a science-based approach to match products with consumers' unique skin profiles. The platform offers a comprehensive analysis of cosmetic ingredients, ensuring that users can make informed decisions about their beauty products. With over 250,000 app users and 450,000 monthly product searches, Wewell is rapidly growing in the Czech market, aiming to expand its reach. The company differentiates itself by providing detailed ingredient insights and a tailored shopping experience, positioning itself as a leader in mindful beauty shopping.
Product: Mobile app + marketplace for personalized cosmetics and ingredient analysis
Users / traction: 250,000+ app users; 450,000 monthly product searches
HQ: Prague, Czechia
Founders: Gurami Jobava (Co-founder & CEO), Vladimír Pečený (Co-founder & CTO)
Funding (reported): Seed / pre-seed activity; total funding listed as USD 1,350,000 and a pre-seed CZK investment from Zero Gravity Capital
Consumer beauty / cosmetics discovery and ingredient transparency
2022
Beauty / Cosmetics, Marketplace, Mobile app
Company describes the investment from Zero Gravity Capital as being in the higher single-digit millions of CZK.
1350000.00
Funding summary lists a Seed round with last funding date in December 2023 and total funding amount reported as USD 1,350,000.