
VisionR is an in-store shopper insights solution founded in 2017 that empowers retailers to drive higher sales by utilizing AI-powered smart cameras, like The Scout©, to provide real-time shopper profiles, preferences, and spending habits. They bridge the data gap between online and in-store experiences, making retail reactive and personalizing the offline shopping experience globally. VisionR offers actionable insights into shopper traffic, profiles, product engagement, and till data, enabling retailers to optimize store performance, inventory management, and marketing efforts. Their solution integrates with third-party data and emphasizes privacy by processing data on the edge without storing photos or videos. VisionR serves various sectors including fashion, pet, furniture, electronics, hardware, and quick service restaurants.

VisionR is an in-store shopper insights solution founded in 2017 that empowers retailers to drive higher sales by utilizing AI-powered smart cameras, like The Scout©, to provide real-time shopper profiles, preferences, and spending habits. They bridge the data gap between online and in-store experiences, making retail reactive and personalizing the offline shopping experience globally. VisionR offers actionable insights into shopper traffic, profiles, product engagement, and till data, enabling retailers to optimize store performance, inventory management, and marketing efforts. Their solution integrates with third-party data and emphasizes privacy by processing data on the edge without storing photos or videos. VisionR serves various sectors including fashion, pet, furniture, electronics, hardware, and quick service restaurants.
Founded: 2017
Headquarters: Dublin, Ireland
Product: The Scout (AI-powered smart camera) + insights platform
Customers / Verticals: Brick-and-mortar retailers (fashion, pet, furniture, electronics, hardware, QSR)
Employee count: 10
Retail analytics / in-store shopper intelligence
2017
Retail technology
Seed funding event recorded in May 2022
3950000.00
Seed round dated June 24, 2025
“Investors listed include Delta Partners, Middlegame Ventures, Vincent Nolan, Amici Ventures, and Sean Mitchell”