
Velocidi is a first-party audience solution for e-commerce marketers, enabling brands to automatically build and segment their first-party audiences for strategic marketing. Utilizing award-winning technology and machine learning, Velocidi predicts customer behavior and creates precise segments to maximize revenue and accelerate growth. The company focuses on protecting and nurturing customer relationships while ensuring data privacy and ownership for brands.

Velocidi is a first-party audience solution for e-commerce marketers, enabling brands to automatically build and segment their first-party audiences for strategic marketing. Utilizing award-winning technology and machine learning, Velocidi predicts customer behavior and creates precise segments to maximize revenue and accelerate growth. The company focuses on protecting and nurturing customer relationships while ensuring data privacy and ownership for brands.
What they do: First-party audience solution / private CDP for e-commerce and DTC marketers with ML-based audience segmentation and activation
HQ / presence: Headquartered in New York with engineering/office presence in Porto, Portugal
Exit: Acquired by Kevel (announcement: June 28, 2022)
Notable investors: Pilot Growth Equity and individual investor John Howard participated in a $4.7M convertible note
Customer data management and audience activation for e-commerce marketers
Customer Data Platform / MarTech
4.7M
Convertible note financing endorsed by Pilot Growth Equity, John Howard, and other previous investors
Crunchbase lists a Series A with obfuscated amount
Acquired by Kevel; Velocidi technology integrated into Kevel's audience product offering
“Pilot Growth Equity and John Howard participated in financing and board support”