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Upwave
Upwave is a Brand Outcomes Measurement Platform that applies scientific rigor to top-of-funnel advertising. It offers cross-channel brand measurement for platforms like CTV, Digital, Social, Linear,…
Upwave
Upwave is a Brand Outcomes Measurement Platform that applies scientific rigor to top-of-funnel advertising. It offers cross-channel brand measurement for platforms like CTV, Digital, Social, Linear,…
TL;DR
What they do: Real-time Brand Outcomes Measurement Platform for cross-channel brand measurement (Brand Lift, Reach validation, optimization)
Channels: CTV, digital, social, linear TV, addressable, retail media, streaming audio
Founders / leadership: Founder & CEO: Chris Kelly; co‑founder: James Warner
Recent notable funding: $14M Series B led by Conductive Ventures (announced July 26, 2018)
Company size: Approximately 57 employees
Company Overview
Problem Domain
Marketing analytics and brand measurement for top-of-funnel advertising
Industry
Marketing analytics / Brand measurement
Funding Track Record
$14,000,000
Series B announced July 26, 2018; participants included Industry Ventures and earlier investors
Investor Signal
“Backed by venture investors including Conductive Ventures, Industry Ventures, Uncork Capital, PivotNorth Capital, Ridge Ventures, Bloomberg Beta, Initialized Capital, Y Combinator and IDG Ventures”
Founders
What we do
Join the Team
Startup jobs. A lot of them.
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