
United Robots is a Swedish tech company that provides automated editorial content to local news publishers. Leveraging data science, AI, and Natural Language Generation (NLG), their Content-as-a-Service platform generates thousands of automated texts, images, and graphics daily. The company empowers newsrooms to expand coverage, free up reporter time, and grow their business by automating routine reporting on topics like sports, real estate, and traffic incidents. United Robots aims to automate all possible content processes, creating positive business effects for their clients by providing efficient, data-driven content solutions.

United Robots is a Swedish tech company that provides automated editorial content to local news publishers. Leveraging data science, AI, and Natural Language Generation (NLG), their Content-as-a-Service platform generates thousands of automated texts, images, and graphics daily. The company empowers newsrooms to expand coverage, free up reporter time, and grow their business by automating routine reporting on topics like sports, real estate, and traffic incidents. United Robots aims to automate all possible content processes, creating positive business effects for their clients by providing efficient, data-driven content solutions.
Headquarters: Malmö, Sweden
Product: Content-as-a-Service platform producing automated journalism (NLG) for publishers
Customers: Local and regional publishers (examples: Bonnier News Local, Schibsted, DPG Media)
Recent funding: €1.5M growth round led by Investment AB Spiltan (announced July 2021)
Employee count (reported): 19
Automated journalism and content generation for local/regional news publishers.
2016
Media / News Technology
€1,500,000
Announced to accelerate international expansion of automated journalism products.
“Investment AB Spiltan led a €1.5M growth round”