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TruSignal
TruSignal, Inc., a TransUnion company, is an innovative leader in people-based marketing technology for Fortune 500 brands, agencies, platforms, publishers and data owners. TruSignal uses predictive…
TruSignal
TruSignal, Inc., a TransUnion company, is an innovative leader in people-based marketing technology for Fortune 500 brands, agencies, platforms, publishers and data owners. TruSignal uses predictive…
TL;DR
Founded: 2012
Core offering: People-based martech: AI-powered predictive scoring, audience building, bid optimization
Acquisition: Acquired by TransUnion (announced May 15, 2019)
Known investors: Redpoint Ventures, Tenaya Capital, Split Rock Partners
Reported Series A: Oct 2017 (~$5.0M)
Company Overview
Problem Domain
Addressable marketing and audience targeting for enterprise advertisers and publishers.
Founded
2012
Industry
Marketing technology (MarTech)
Funding Track Record
5000000.00
Dealroom lists Series A as ~$5.0M; Crunchbase lists Oct 12, 2017 Series A.
Investor Signal
“Institutional VC backers include Redpoint Ventures, Tenaya Capital and Split Rock Partners.”
Founders
What we do
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Startup jobs. A lot of them.
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