TrueKinetix
TrueKinetix is a Dutch company that designs and manufactures advanced indoor cycling trainers and smart bikes, including the TrueBike and TrueTrainer. Their products use proprietary True Force technology, which replaces traditional flywheels with robotics and a powerful motor to precisely simulate outdoor cycling pedal forces, muscle activation, and resistance. This technology enables a natural and realistic indoor cycling experience that combines cardio and strength training benefits. Developed in collaboration with TU Delft and TU Eindhoven, TrueKinetix's trainers are trusted by Olympic athletes and world champions. The company sells its products primarily through direct online sales and dealer locations in Europe, offering international shipping and integration with popular training platforms like Zwift and Rouvy. TrueKinetix differentiates itself with award-winning innovation, superior muscle engagement, and a lightweight, portable design, positioning it as a premium brand in the indoor cycling market.
TrueKinetix
TrueKinetix is a Dutch company that designs and manufactures advanced indoor cycling trainers and smart bikes, including the TrueBike and TrueTrainer. Their products use proprietary True Force technology, which replaces traditional flywheels with robotics and a powerful motor to precisely simulate outdoor cycling pedal forces, muscle activation, and resistance. This technology enables a natural and realistic indoor cycling experience that combines cardio and strength training benefits. Developed in collaboration with TU Delft and TU Eindhoven, TrueKinetix's trainers are trusted by Olympic athletes and world champions. The company sells its products primarily through direct online sales and dealer locations in Europe, offering international shipping and integration with popular training platforms like Zwift and Rouvy. TrueKinetix differentiates itself with award-winning innovation, superior muscle engagement, and a lightweight, portable design, positioning it as a premium brand in the indoor cycling market.
TL;DR
What they make: Robotic indoor cycling trainers (TrueTrainer, TrueBike) using 'True Force' technology
Headquarters: Hillegom / Heemstede, Netherlands
Founding year: 2017
Notable investors: Anna van der Breggen; Jak Dekker; Wouter Born
Funding: Seed rounds (including Apr 22, 2022); total reported ≈ $2.7M
Company Overview
Problem Domain
Indoor cycling / smart fitness equipment that simulates outdoor cycling forces and muscle activation.
Founded
2017
Industry
Fitness equipment / Indoor cycling
Funding Track Record
Seed round listed Nov 21, 2019
€2.5M
Seed round reported Apr 22, 2022
Investor Signal
“Individuals named as investors include Anna van der Breggen, Jak Dekker, and Wouter Born”