tray.io
Tray.ai is an AI-ready integration and automation platform that enables enterprises to connect systems, automate processes, and integrate data with AI at the center. Founded in 2012, the company offers a composable platform that accelerates integration and automation delivery through a low-code, AI-augmented builder for business technologists and developers. Key products include Merlin Agent Builder for no-code AI agent deployment, Agent Accelerators, and Enterprise Core for governance and data security. Tray.ai serves IT, revenue operations, product engineering, and finance teams, supporting over 1 million customers with 60+ app integrations. The platform is recognized as a leader by Nucleus Research and a visionary by Gartner, emphasizing speed, flexibility, and safety in AI integration. Tray.ai's business model is SaaS subscription-based, focusing on enterprise clients seeking scalable AI and automation solutions.
tray.io
Tray.ai is an AI-ready integration and automation platform that enables enterprises to connect systems, automate processes, and integrate data with AI at the center. Founded in 2012, the company offers a composable platform that accelerates integration and automation delivery through a low-code, AI-augmented builder for business technologists and developers. Key products include Merlin Agent Builder for no-code AI agent deployment, Agent Accelerators, and Enterprise Core for governance and data security. Tray.ai serves IT, revenue operations, product engineering, and finance teams, supporting over 1 million customers with 60+ app integrations. The platform is recognized as a leader by Nucleus Research and a visionary by Gartner, emphasizing speed, flexibility, and safety in AI integration. Tray.ai's business model is SaaS subscription-based, focusing on enterprise clients seeking scalable AI and automation solutions.
TL;DR
What they do: AI-ready integration and automation platform (AI-first iPaaS) with low-code, AI-augmented builder and agent tooling
Founded: 2012
Headquarters: San Francisco (originally founded in London)
Business model: SaaS subscription for enterprise customers
Notable products: Merlin Agent Builder, Agent Accelerators, Enterprise Core
Approximately $149.1M (total disclosed)
Company Overview
Problem Domain
Enterprise integration, automation, and AI agent orchestration (iPaaS with AI-native features).
Founded
2012
Industry
Software / Enterprise SaaS (iPaaS, automation, AI integrations)
Tech Stack
Funding Track Record
2200000
Reported seed round of $2.2M
5000000
Reported $5M Series A
14300000
Reported $14.3M round
37000000
Reported $37M Series B
50000000
Reported $50M Series C (Nov 2019)
40000000
Reported $40M funding with CPP Investments participating
Investor Signal
“Backed by institutional venture investors including True Ventures, GGV Capital, Spark Capital, Meritech Capital Partners, Mosaic Ventures and CPP Investments”