
Topline Pro (formerly ProPhone) believes that home service pros and small businesses are the backbone of the economy and have gone too long without the right technologies. Topline Pro is a Generative AI platform enabling home service businesses to be easily discovered, trusted and booked, directly. The AI-driven interface rapidly and affordably creates a custom, SEO-optimized website along with a application to help sync content to and from local listings, put social media communications on autopilot and enable the business owner to easily get paid online.

Topline Pro (formerly ProPhone) believes that home service pros and small businesses are the backbone of the economy and have gone too long without the right technologies. Topline Pro is a Generative AI platform enabling home service businesses to be easily discovered, trusted and booked, directly. The AI-driven interface rapidly and affordably creates a custom, SEO-optimized website along with a application to help sync content to and from local listings, put social media communications on autopilot and enable the business owner to easily get paid online.
What they do: Generative AI platform that builds SEO-optimized websites and automates marketing, lead response, reviews, bookings and operations for home service businesses.
Founders / Leadership: Nick Ornitz (CEO & Co‑founder) and Shannon Kay (Co‑founder/CPO).
Funding stage: Series B (Aug 14, 2025).
Notable investors: Bonfire Ventures, Forerunner Ventures, Northzone (lead for Series B); additional investors include TMV, BBG Ventures, Flybridge, Tactile Ventures, Industry Ventures.
Brand history: Rebranded from ProPhone to Topline Pro in 2022.
| Company |
|---|
Local home-service marketing, lead generation and customer/operations management for small businesses.
2020
Technology, Information and Internet
$5,000,000
Seed announced Oct 31, 2022; participants included TMV, BBG Ventures and Flybridge Graduate Syndicate.
$12,000,000
Series A announced Jul 31, 2023 with continued participation from earlier investors.
$27,000,000
Series B announced Aug 14, 2025; investor list includes TMV, Tactile Ventures, Industry Ventures, Forerunner, Flybridge, Bonfire Ventures and BBG Ventures.
“Backed by venture firms including Bonfire Ventures (seed), Forerunner Ventures (Series A) and Northzone (Series B); additional investors include TMV, BBG Ventures, Flybridge, Tactile Ventures and Industry Ventures.”