
SWiP is an AI-powered platform designed for business owners and managers to increase revenue through personalized loyalty programs and marketing automation. It operates in over 80 cities across the CIS and Thailand, serving more than 500 brands including retail businesses and restaurants. The platform uses AI to segment customers, launch targeted campaigns, and provide personalized offers, resulting in conversion rates of 45% or higher. SWiP integrates modules for AI-driven customer retention, marketing, CRM, analytics, and e-commerce features like pre-order and delivery. Its unique value lies in automatic loyalty calculation combined with payment processing, reducing checkout time and preventing fraud. Pricing is subscription-based per location with additional modules available.

SWiP is an AI-powered platform designed for business owners and managers to increase revenue through personalized loyalty programs and marketing automation. It operates in over 80 cities across the CIS and Thailand, serving more than 500 brands including retail businesses and restaurants. The platform uses AI to segment customers, launch targeted campaigns, and provide personalized offers, resulting in conversion rates of 45% or higher. SWiP integrates modules for AI-driven customer retention, marketing, CRM, analytics, and e-commerce features like pre-order and delivery. Its unique value lies in automatic loyalty calculation combined with payment processing, reducing checkout time and preventing fraud. Pricing is subscription-based per location with additional modules available.
Product: AI-powered loyalty and marketing platform for retail and restaurants
Geographic presence: Operating in 80+ cities across the CIS and Thailand; offices in Dubai and Bengaluru
Customers: Serving 500+ brands
Key capabilities: Automated customer segmentation, personalized offers, CRM, analytics, payments-linked loyalty
Funding (reported): Total funding reported: 3,600,000 USD; investor listed: Mobile TeleSystems OJSC
Customer retention, loyalty programs, and marketing automation for retail and restaurant businesses.
2018
Data and Analytics
3600000
“Mobile TeleSystems OJSC”