
Swapt is a marketing software automation platform that personalizes offline interactions with businesses, brands, and events through rewards, enabling companies to capture, recognize, and nurture their customers. The platform utilizes QR codes, mobile-optimized landing pages, and engaging games to enhance customer profiles and drive efficient revenue. With features like AI-generated QR codes and unlimited landing pages, Swapt differentiates itself by focusing on first-party data capture and customer engagement, positioning itself strongly in the market as a tool for businesses looking to improve retention marketing and customer acquisition.

Swapt is a marketing software automation platform that personalizes offline interactions with businesses, brands, and events through rewards, enabling companies to capture, recognize, and nurture their customers. The platform utilizes QR codes, mobile-optimized landing pages, and engaging games to enhance customer profiles and drive efficient revenue. With features like AI-generated QR codes and unlimited landing pages, Swapt differentiates itself by focusing on first-party data capture and customer engagement, positioning itself strongly in the market as a tool for businesses looking to improve retention marketing and customer acquisition.
What they do: QR-code-driven SaaS marketing automation that captures first-party data and personalizes offline/IRL customer interactions.
Product differentiators: One-time-use (fraud-resistant) QR codes, unlimited mobile landing pages, analytics, rewards/gamification, and AI-generated QR code features.
Stage & funding: Pre-Seed; total disclosed funding ~1,000,000.00 USD; last round dated 2022-08-31; lead investor: Perkins Cove Partner.
Founders / leadership: Andrew Smith (CEO) and Trevor Brown (COO).
Location & size: Boston, Massachusetts; ~14 employees.
Offline/IRL customer engagement and first‑party data capture for marketing automation, retention, and compliant review/promotion workflows.
SaaS marketing automation
1000000.00 USD
“Pre-Seed round led by Perkins Cove Partner; additional named investors include Asymmetric Capital Partners and Ed Hallen.”