
Supo provides people-first business intelligence software for professional services firms, aiming to maximize profit and motivate people through data-driven decisions. Their platform consolidates data from various business applications into a single dashboard, offering real-time insights into profitability, projects, and employee performance. Supo utilizes AI and machine learning to identify key trends, enabling better forecasting of revenue and profitability. The company focuses on empowering teams with clear goals and accessible data, fostering a stronger company culture. They claim that by connecting over 500 platforms and integrating historical data, they can help firms increase billable time by 10% and gross profit by 50k PCM, with one client seeing a 15% increase in gross profitability. Supo also highlights its GDPR and ISO27001 compliance.

Supo provides people-first business intelligence software for professional services firms, aiming to maximize profit and motivate people through data-driven decisions. Their platform consolidates data from various business applications into a single dashboard, offering real-time insights into profitability, projects, and employee performance. Supo utilizes AI and machine learning to identify key trends, enabling better forecasting of revenue and profitability. The company focuses on empowering teams with clear goals and accessible data, fostering a stronger company culture. They claim that by connecting over 500 platforms and integrating historical data, they can help firms increase billable time by 10% and gross profit by 50k PCM, with one client seeing a 15% increase in gross profitability. Supo also highlights its GDPR and ISO27001 compliance.
What they do: AI-enabled people-first business intelligence dashboards for professional services firms
Headquarters: London
Team size: 15 employees
Compliance: GDPR and ISO27001
Investors (public): Haatch (led a disclosed Pre-Seed round)
Operational intelligence and BI for professional services firms (profitability, projects, people).
Business intelligence / Operational intelligence
Public listings show a disclosed Pre-Seed round led by Haatch; amount and exact date not shown in available evidence.
“Haatch led a disclosed Pre-Seed round”