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Snowplow is the global leader in customer data infrastructure (CDI) for AI, enabling every organization to own and unlock the value of its customer behavioral data to fuel AI-driven marketing,…

Snowplow is the global leader in customer data infrastructure (CDI) for AI, enabling every organization to own and unlock the value of its customer behavioral data to fuel AI-driven marketing,…
What they do: Customer data infrastructure delivering real-time, validated event-level behavioral data for analytics and AI
Founding: Founded circa 2012 by Alex Dean and Yali Sassoon
Scale signals: Claims: 2M+ websites & apps, 1T+ events processed monthly
Recent funding: Raised $40M Series B (June 2022) led by NEA
Behavioral/clickstream data collection, validation, enrichment, and real-time streaming into cloud data platforms for analytics and AI.
2012
Data Infrastructure and Analytics
$40,000,000
Series B included participation from Atlantic Bridge and MMC
“Raised institutional venture funding led by NEA with participation from Atlantic Bridge and MMC; other investors referenced include Databricks Ventures”
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