
SmartGuide provides a digital audio guide platform that allows tourism organizations, destinations, attractions, and tour operators to digitize their visitor experiences. The platform acts like a personal AI-powered audio guide, offering features such as personalized recommendations, offline maps, engaging stories with autoplay, and 3D Augmented Reality experiences. SmartGuide aims to replace outdated tour guide systems by making it fast, easy, and affordable to create and publish digital guides in multiple languages. They also offer valuable visitor behavior data and analytics to help partners make smarter decisions. The company emphasizes its role in extending visitor stays, promoting lesser-known places, and supporting sustainable tourism. SmartGuide is trusted by hundreds of travel brands and has received endorsements and awards such as the Hero of Tourism Award and the European Commission Seal of Excellence.

SmartGuide provides a digital audio guide platform that allows tourism organizations, destinations, attractions, and tour operators to digitize their visitor experiences. The platform acts like a personal AI-powered audio guide, offering features such as personalized recommendations, offline maps, engaging stories with autoplay, and 3D Augmented Reality experiences. SmartGuide aims to replace outdated tour guide systems by making it fast, easy, and affordable to create and publish digital guides in multiple languages. They also offer valuable visitor behavior data and analytics to help partners make smarter decisions. The company emphasizes its role in extending visitor stays, promoting lesser-known places, and supporting sustainable tourism. SmartGuide is trusted by hundreds of travel brands and has received endorsements and awards such as the Hero of Tourism Award and the European Commission Seal of Excellence.
What they do: AI-powered no-code platform for multilingual digital audio guides, offline maps, AR experiences, itineraries and visitor-behavior analytics
Headquarters: Prague, Czechia
Founded / launch: Public launch cited July 2018
Employees (reported): 54
Recent funding: Seed round announced Sep 20, 2022; total funding reported ~2,680,000 USD
Digital transformation of tourism visitor experiences and analytics for destinations, attractions and tour operators.
2018
Travel / Tourism / Digital guides
Most recent disclosed round per company profiles
“Seedrs; Grouport Ventures; Danube Angels”