
SmarterTravel is a travel media company that provides expert travel tips, destination stories, and timely travel news to consumers. Operating since 1998, it offers unbiased information on the best deals, destinations, and money-saving tips through its website and newsletters. The company is part of Smarter Travel Media LLC and generates revenue through affiliate advertising programs, earning commissions from product recommendations. It serves travelers seeking reliable travel advice and inspiration, positioning itself as a trusted resource in the travel information market. The company has won awards for its travel website and maintains a team of writers, editors, and developers dedicated to travel content creation.

SmarterTravel is a travel media company that provides expert travel tips, destination stories, and timely travel news to consumers. Operating since 1998, it offers unbiased information on the best deals, destinations, and money-saving tips through its website and newsletters. The company is part of Smarter Travel Media LLC and generates revenue through affiliate advertising programs, earning commissions from product recommendations. It serves travelers seeking reliable travel advice and inspiration, positioning itself as a trusted resource in the travel information market. The company has won awards for its travel website and maintains a team of writers, editors, and developers dedicated to travel content creation.
What they do: Travel media company providing tips, destination stories, news, newsletters and deal recommendations
Founded / legacy: Brand has roots as SmarterTravel Media (circa 1998) and a later rebrand from HopJump
Scale: Reported ~7 million email newsletter subscribers at time of 2021 funding
Recent funding: $9.5M Series B announced Sep 15, 2021
Consumer travel information and personalized travel recommendations
1998
Travel media / travel-tech
$9,500,000
Round co-led by Link Ventures and Second Alpha; reported alongside rebrand from HopJump
“Link Ventures; Second Alpha Partners”