
SmartBettor is an AI-powered sports betting platform that utilizes advanced algorithms and machine learning to identify profitable betting opportunities. The company offers tools such as a Parlay Builder, Line Shopper, Line Movement tracker, Bet Engine (an AI assistant), Positive Expected Value (EV) Bets, and Arbitrage detection. These tools help users analyze trends, compare odds across over 70 sportsbooks, and execute bets with a data-driven approach, aiming to provide an edge over sportsbooks. SmartBettor caters to both casual and professional bettors, offering a 4-day free trial and covering major sports and markets.

SmartBettor is an AI-powered sports betting platform that utilizes advanced algorithms and machine learning to identify profitable betting opportunities. The company offers tools such as a Parlay Builder, Line Shopper, Line Movement tracker, Bet Engine (an AI assistant), Positive Expected Value (EV) Bets, and Arbitrage detection. These tools help users analyze trends, compare odds across over 70 sportsbooks, and execute bets with a data-driven approach, aiming to provide an edge over sportsbooks. SmartBettor caters to both casual and professional bettors, offering a 4-day free trial and covering major sports and markets.
Founded: August 10, 2024 (San Francisco, CA)
Founders: Christian Feiler; Micah Blackburn; Stefan Feiler
Product focus: +EV (positive expected value) detection, arbitrage scanning, line shopping, bet sizing, and one-click bet placement
Funding stage: Seed round announced April 1, 2025 (amount not publicly disclosed)
Sports betting analytics: discovering +EV bets, enabling line shopping and arbitrage, and streamlining bet execution.
2024
Sports betting analytics
Funding amount not publicly disclosed in available records.