
Signals Analytics (www.signals-analytics.com) helps world leading brands uncover actionable insights from disparate data, driving smarter, more informed product decisions quicker and with less risk. Signals Playbook™ platform empowers leading companies to adopt their product decision making to the fast-changing ecosystems, by combining unique data sets, machine learning and analytic engines to provide decision support that span the entire product lifecycle. Signals Playbook™ is a cloud-based data platform that transforms diverse, unstructured and unconnected big data into smart data lakes, then extracts actionable insights that optimize product portfolio health, accelerate new product success and propel breakthrough innovation. Leading companies, including Procter & Gamble, Nestle, Johnson & Johnson, Bayer and 3M, have partnered with Signals Analytics to drive superior business outcomes. Backed by Sequoia Capital, Qumra Capital, Pitango Growth and TPY Capital, Signals Analytics has been dubbed “The App Store for Innovation'' by Forbes, was awarded Cool Vendor of 2016 by Gartner and has been honored the past two years as a Deloitte Fast 50 Technology Company.

Signals Analytics (www.signals-analytics.com) helps world leading brands uncover actionable insights from disparate data, driving smarter, more informed product decisions quicker and with less risk. Signals Playbook™ platform empowers leading companies to adopt their product decision making to the fast-changing ecosystems, by combining unique data sets, machine learning and analytic engines to provide decision support that span the entire product lifecycle. Signals Playbook™ is a cloud-based data platform that transforms diverse, unstructured and unconnected big data into smart data lakes, then extracts actionable insights that optimize product portfolio health, accelerate new product success and propel breakthrough innovation. Leading companies, including Procter & Gamble, Nestle, Johnson & Johnson, Bayer and 3M, have partnered with Signals Analytics to drive superior business outcomes. Backed by Sequoia Capital, Qumra Capital, Pitango Growth and TPY Capital, Signals Analytics has been dubbed “The App Store for Innovation'' by Forbes, was awarded Cool Vendor of 2016 by Gartner and has been honored the past two years as a Deloitte Fast 50 Technology Company.
Product: Signals Playbook — cloud platform converting disparate/unstructured big data into actionable product and portfolio insights
Founded / HQ: Founded in Netanya, Israel; later headquartered in New York, NY
Customers: Served major CPG and life-sciences companies (examples include Procter & Gamble, Nestle, Johnson & Johnson, Bayer, 3M)
Investors: Backed by investors including Sequoia Capital (Israel), Qumra Capital, Pitango, TPY Capital
Product decision support, portfolio optimization, new product innovation using big data and machine learning
Data analytics / Product intelligence
Series B announced June 1, 2016 per investor listings
Most recent round listed as Series C with Pitango VC as lead investor
“Backed by Sequoia Capital (Israel), Qumra Capital, Pitango, TPY Capital and others”