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SightX offers an all-in-one consumer research platform that combines advanced capabilities with a simple, user-friendly interface. The platform is designed to empower researchers and marketers by…

SightX offers an all-in-one consumer research platform that combines advanced capabilities with a simple, user-friendly interface. The platform is designed to empower researchers and marketers by…
Product: All-in-one AI-enhanced consumer research platform (survey design, automated analysis, insight storytelling)
Key features: Audience segmentation, brand tracking, pricing research, conjoint/MaxDiff, sentiment/theme analysis, generative-AI assistant (Ada)
Founders: Naira Musallam and Tim Lawton
Funding: Multiple disclosed rounds; latest recorded Seed round on 2022-09-19
Employees: 23 (reported)
Market and consumer insights — accelerating and automating quantitative and qualitative consumer research for product, brand, pricing, content and customer experience decisions.
Market research / Consumer insights / SaaS
Listed Jan 2019 in Dealroom as Pre-seed
$6.8M
Dealroom lists ~ $6.8M for Feb 2021 round
Listed Apr 2022 in Dealroom
Crunchbase and Dealroom record a Seed event on Sep 19, 2022; investors reported include Scout Ventures and Baleon Capital
“Scout Ventures; Baleon Capital”
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