
Segmentify is a Customer Engagement Platform that leverages AI and machine learning to deliver personalized omnichannel experiences for eCommerce stores. Founded from a PhD study in machine learning, it serves over 400 customers across 25 countries with a team of 75 employees and 5 offices. The platform offers solutions including personalized recommendations, dynamic bundles, customer data management, and cross-channel marketing to increase conversion rates, average order value, customer engagement, and lifetime value. Segmentify differentiates itself with easy integration, cutting-edge real-time technology, and excellent customer service, enabling eCommerce brands to optimize sales and retention through unique, data-driven customer journeys.

Segmentify is a Customer Engagement Platform that leverages AI and machine learning to deliver personalized omnichannel experiences for eCommerce stores. Founded from a PhD study in machine learning, it serves over 400 customers across 25 countries with a team of 75 employees and 5 offices. The platform offers solutions including personalized recommendations, dynamic bundles, customer data management, and cross-channel marketing to increase conversion rates, average order value, customer engagement, and lifetime value. Segmentify differentiates itself with easy integration, cutting-edge real-time technology, and excellent customer service, enabling eCommerce brands to optimize sales and retention through unique, data-driven customer journeys.
Business: AI-driven e-commerce personalization and customer engagement platform
Scale: Serves ~400 customers across ~25 countries
Founders: Murat Soysal and Ergin Eroğlu
Team size: Approximately 75–85 employees
Funding: Multiple rounds; reported recent Early VC round $3.5M (Jul 2023) and total funding reported between $6.5M–$8M
E-commerce personalization and customer engagement to boost sales and retention
2014
E-commerce SaaS / MarTech
3500000.00 USD
Reported Early VC round in July 2023 (investors reported elsewhere include Yapı Kredi and Sabancı Ventures)
Reported seed and post-seed investment from ACT Venture Partners
Early angel investment reported from BUBA
Esor reported as an investor in 2018
“Includes strategic and institutional investors (examples reported: BUBA, ACT Venture Partners, Esor Investments, Koç Holding, Sabancı Ventures, Yapı Kredi)”