
Rolli is a Newsroom as a Service® platform dedicated to sustaining journalism integrity by equipping journalists with AI-powered tools and vetted expert networks. It connects journalists with credible, diverse experts through a verified, AI-driven discovery system integrated into newsroom workflows. Rolli addresses challenges like shrinking newsrooms, faster deadlines, and disinformation by providing real-time social media intelligence, expert contact access, and event tracking. The platform is trusted by leading journalism organizations and supports fact-based, equitable reporting to enhance public discourse and strengthen democratic societies.

Rolli is a Newsroom as a Service® platform dedicated to sustaining journalism integrity by equipping journalists with AI-powered tools and vetted expert networks. It connects journalists with credible, diverse experts through a verified, AI-driven discovery system integrated into newsroom workflows. Rolli addresses challenges like shrinking newsrooms, faster deadlines, and disinformation by providing real-time social media intelligence, expert contact access, and event tracking. The platform is trusted by leading journalism organizations and supports fact-based, equitable reporting to enhance public discourse and strengthen democratic societies.
Product: AI-driven Newsroom-as-a-Service platform for journalists to find vetted experts and social media intelligence
Headquarters: Santa Monica, California
Founders: Nick Toso and Catalina Villegas
Employee count: 12
Recent funding activity: Seed announced May 13, 2025 (NYU Impact Investment Fund participation)
Newsgathering, journalist sourcing, misinformation mitigation, and newsroom efficiency
Media / Journalism / Newsroom Tools
Seed investment announced May 13, 2025; Crunchbase also lists The Roddenberry Foundation as a supporter