
Noob Gains is a fitness website founded by Kyle Hoffman in 2016, dedicated to helping fitness beginners build muscle and achieve noticeable definition through science-based strategies. The site offers comprehensive guides on training, workouts, and nutrition, aiming to maximize the 'noob gains' phase of muscle growth (the fastest muscle growth in the first 6-24 months of training). Noob Gains has grown to over 3 million visitors and features a team of fitness experts who contribute to its content. The business model appears to be content-driven, likely monetizing through affiliate marketing of fitness products and potentially offering premium programs. They have been mentioned in publications like Gold's Gym, Vice, MSN, The Epoch Times, and The Wall Street Journal.

Noob Gains is a fitness website founded by Kyle Hoffman in 2016, dedicated to helping fitness beginners build muscle and achieve noticeable definition through science-based strategies. The site offers comprehensive guides on training, workouts, and nutrition, aiming to maximize the 'noob gains' phase of muscle growth (the fastest muscle growth in the first 6-24 months of training). Noob Gains has grown to over 3 million visitors and features a team of fitness experts who contribute to its content. The business model appears to be content-driven, likely monetizing through affiliate marketing of fitness products and potentially offering premium programs. They have been mentioned in publications like Gold's Gym, Vice, MSN, The Epoch Times, and The Wall Street Journal.
What they do: AI-powered personal training app plus wearable for metabolic-rate tracking and personalized recommendations
Founded: 2017
Headquarters: Newark, Delaware, USA
Funding: Reported Series A in Sep 2019; total disclosed funding reported as $1.0M
Founders: Eugene Zolotariov and Tim Lipsky
Personal fitness and training optimization using physiological/metabolic data and AI
2017
Fitness / Healthtech / Wearables
1000000.00
Series A reported Sep 2019; Dealroom/Crunchbase profiles list AltaIR Capital and other investors
“Reported investors include AltaIR Capital, Taver Capital Partners, Bulba Ventures, Andrei Avsievich, and Gagarin Capital Partners”