Retail Rocket
Retail Rocket offers a Retention Management Platform designed to enhance customer LTV and repeat purchases through personalized marketing strategies. Their platform comprises four core modules: Data Warehouse for consolidating customer data and creating segments, AI Personalization Engine for optimizing timing and communication channels for personalized offers, Campaign Management System for cross-channel communications (email, push, SMS), and Customer Intelligence Platform for strategic customer database marketing. The company leverages AI and Big Data to analyze behavior, personalize recommendations, and improve marketing effectiveness, aiming to simplify marketers' tasks, increase business revenue, and provide customers with a better shopping experience. Retail Rocket serves various industries including E-commerce, Banking, Insurance, FoodTech, SaaS, and EdTech, processing a large volume of visitor data and events.
Retail Rocket
Retail Rocket offers a Retention Management Platform designed to enhance customer LTV and repeat purchases through personalized marketing strategies. Their platform comprises four core modules: Data Warehouse for consolidating customer data and creating segments, AI Personalization Engine for optimizing timing and communication channels for personalized offers, Campaign Management System for cross-channel communications (email, push, SMS), and Customer Intelligence Platform for strategic customer database marketing. The company leverages AI and Big Data to analyze behavior, personalize recommendations, and improve marketing effectiveness, aiming to simplify marketers' tasks, increase business revenue, and provide customers with a better shopping experience. Retail Rocket serves various industries including E-commerce, Banking, Insurance, FoodTech, SaaS, and EdTech, processing a large volume of visitor data and events.
TL;DR
What they do: AI-driven Retention Management Platform for personalization, campaign management, customer intelligence and data warehousing
Founded: 2012
Headquarters: Rijswijk, Zuid-Holland, Netherlands
Recent funding: Series A ~€23.2M / $24M (mid-2022) led by Flintera
Company Overview
Problem Domain
Customer retention, personalization, marketing automation for e-commerce and other industries.
Founded
2012
Industry
MarTech / Retention Management
Funding Track Record
23200000.00
Amount reported as €23.2M by the company and ~$24M in coverage; round accompanied by acquisition of SailPlay and buyout of early investors.
Investor Signal
“Flintera (European private equity) led Series A; early-stage investors and business angels were bought out.”