
Respondology is an AI-powered Comment Activation Platform designed to help brands manage and optimize their social media comment sections. Launched in 2019, the company was inspired by the need to combat online toxicity, particularly after witnessing the racist and sexist comments directed at Serena Williams. Respondology offers two core products: 'Moderate,' which uses AI and human review to hide spam, bots, and brand-damaging comments across various languages, and 'Discover,' a social listening tool that analyzes comment sections to provide insights on audience sentiment, trends, and emerging topics in real-time. The platform supports major social media channels like Facebook, Instagram, TikTok, and YouTube, and integrates with existing social media management tools. Trusted by over 450 brands, marketing agencies, and sports teams, Respondology aims to transform comment sections from a source of chaos into valuable resources for brands, thereby improving paid social performance and enabling data-driven decision-making.

Respondology is an AI-powered Comment Activation Platform designed to help brands manage and optimize their social media comment sections. Launched in 2019, the company was inspired by the need to combat online toxicity, particularly after witnessing the racist and sexist comments directed at Serena Williams. Respondology offers two core products: 'Moderate,' which uses AI and human review to hide spam, bots, and brand-damaging comments across various languages, and 'Discover,' a social listening tool that analyzes comment sections to provide insights on audience sentiment, trends, and emerging topics in real-time. The platform supports major social media channels like Facebook, Instagram, TikTok, and YouTube, and integrates with existing social media management tools. Trusted by over 450 brands, marketing agencies, and sports teams, Respondology aims to transform comment sections from a source of chaos into valuable resources for brands, thereby improving paid social performance and enabling data-driven decision-making.
Product: AI-native Comment Activation Platform (Moderate and Discover)
Founded / HQ: Launched 2019; Boulder, Colorado
Customers: Trusted by over 450 brands, agencies, and sports teams
Funding: $16M total (Series A $11M in Apr 2023; Series A-1 $5M in Apr 2025)
Compliance: SOC 2 compliant
Online comment moderation, brand safety, social listening and audience insights
2019
Social media moderation / MarTech
$11,000,000
Investors included Iron Gate Capital, SJF Ventures, Zelkova Ventures, Boulder Heavy Industries, and RLB Holdings
$5,000,000
Participating investors reinvested including Iron Gate Capital, SJF Ventures, Zelkova Ventures, Boulder Heavy Industries, and RLB Holdings
“Investors include Iron Gate Capital, SJF Ventures, Zelkova Ventures, Boulder Heavy Industries (BHI), and RLB Holdings”