Red Points
Red Points is the most widely used solution to fight fakes online. Over 1.300 companies rely on our Digital Risk Protection AI platform to fight counterfeits, piracy, impersonation, and distribution abuse. With 270+ professionals and offices in New York, Barcelona, Beijing, and Salt Lake City, Red Points has disrupted an industry traditionally led by service providers with a scalable, cost-effective solution. Be part of the change: join us on our mission to make the Internet a safer place! The counterfeit buyer teardown report: https://get.redpoints.com/the-counterfeit-buyer-teardown-2025
Red Points
Red Points is the most widely used solution to fight fakes online. Over 1.300 companies rely on our Digital Risk Protection AI platform to fight counterfeits, piracy, impersonation, and distribution abuse. With 270+ professionals and offices in New York, Barcelona, Beijing, and Salt Lake City, Red Points has disrupted an industry traditionally led by service providers with a scalable, cost-effective solution. Be part of the change: join us on our mission to make the Internet a safer place! The counterfeit buyer teardown report: https://get.redpoints.com/the-counterfeit-buyer-teardown-2025
TL;DR
What they do: AI-driven brand protection SaaS that detects and removes counterfeits, piracy, impersonation and distribution abuse
Founded / HQ: Founded 2011 in Barcelona; based in New York
Customers / scale: Trusted by 1,300+ brands; 270+ employees (company snapshot) / employee_count 333 (alternate snapshot)
Recent known funding: Multiple VC rounds including a $38M Series C (2019) and a €20M round (Nov 2022); total funding reported ~$69.35M
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Company Overview
Problem Domain
Brand protection / digital risk protection (counterfeits, piracy, impersonation, gray-market activity)
Founded
2011
Industry
Software Development
Funding Track Record
2.2M
$2.2M round announced Sep 2016
12M
38M
20M
€20M round reported for product development and expansion
Latest funding entry listed with obfuscated details