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We acquire and grow e-commerce brands
Business model: Acquires, operates and scales direct-to-consumer e‑commerce brands (parenting, kids, home)
Founded: 2020–2021
Reported revenue (FY2023): US$54.7M
Employee count: 142
Consolidating and professionalizing small‑to‑medium e‑commerce consumer brands in parenting, baby, kids and home categories.
2020
E‑commerce / Consumer brands
US$45M (first close announced)
Announced equity funding to grow portfolio of brands
Last funding date listed as 2024-12-09 in company snapshot metadata
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