Provenance
Provenance is the global leader in sustainability communications technology for consumer goods brands. Accelerate growth with trusted sustainability claims.
Provenance
Provenance is the global leader in sustainability communications technology for consumer goods brands. Accelerate growth with trusted sustainability claims.
TL;DR
What they do: AI-enabled product data platform that validates, verifies and publishes sustainability and social-impact claims for consumer products
Headquarters: London
Founder & CEO: Jessi Baker
Customers: Used by 380+ retailers and brands (company statement)
Company size: ~125 employees
Recent funding: Latest funding event dated 2024-05-15
Company Overview
Problem Domain
Sustainability communications, verified product claims, transparency to reduce greenwashing
Industry
Sustainability marketing technology
Funding Track Record
Crunchbase lists a funding event on this date
USD 5M
Company announcement dated March 7, 2022
Company announcement naming Peter Gabriel and investors led by Working Capital Fund
Investor Signal
“Includes institutional and strategic backers such as Working Capital Innovation Fund, Nordic Eye, The Brandtech Group, Digital Currency Group, and strategic angel investors including Peter Gabriel, Nicolas Cary and Jon Reynolds”