
Price Trakker is a competitor price monitoring and data analytics platform established in 2011, offering tailored solutions for retailers and brands. Their services include competitor price tracking, AI product mapping for accurate SKU linking, dynamic pricing tools to maximize revenue, and MAP monitoring to protect brand reputation. They emphasize trustworthy data through consistent checks and a dedicated team with over a decade of experience. Price Trakker provides an intuitive dashboard for pricing insights, custom reporting, and real-time alerts. They also offer expert pricing advisory services to help businesses optimize their pricing strategies and drive profitability. Their approach is collaborative, treating clients as partners to tailor services to specific business needs.

Price Trakker is a competitor price monitoring and data analytics platform established in 2011, offering tailored solutions for retailers and brands. Their services include competitor price tracking, AI product mapping for accurate SKU linking, dynamic pricing tools to maximize revenue, and MAP monitoring to protect brand reputation. They emphasize trustworthy data through consistent checks and a dedicated team with over a decade of experience. Price Trakker provides an intuitive dashboard for pricing insights, custom reporting, and real-time alerts. They also offer expert pricing advisory services to help businesses optimize their pricing strategies and drive profitability. Their approach is collaborative, treating clients as partners to tailor services to specific business needs.
What they do: UK-based competitor price monitoring for retailers and brands; daily tracking across thousands of products
Core tech: AI-powered product matching and rule-based repricing
Service model: Fully managed service with bespoke reporting, dedicated account and technical leads
Funding: Seed round Aug 2014 — investor: True; amount undisclosed
Founders: Hemang Nathwani and Manoj Nathwani
Competitor price monitoring, dynamic pricing/ repricing, margin optimisation, MAP compliance
Retail technology / Pricing analytics
Amount not disclosed
“True . (seed investor)”